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Successful Strokes, a Realistic Guide to Creating a Lucrative Massage Business shares my personal story of setting up my massage practice and learning about business through trial and error with over 30 years of experience.
The book is written in a very informal, friendly style sharing marketing tips and strategies, how to set up and manage finances, good uses of down time, how to structure a workable schedule and discuss many of the unique situations that arise in this career. Everyone’s story is a little different and there’s a lot to be learned by seeing many different ways to approach this career so each person can find the path that works best for them.
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A very thorough and detailed book that can assist any holistic healthcare practitioner in their private practice. Thank you, Ms. Kurland, for sharing your experience and expertise. Starting up your own practice? Get this book!
Choosing an Office
How to pick the right location, features and amenities for your new massage practice.
Repeat Customers
Regular customers are the core of your business. How to build a relationship with a client that will keep them coming back for more.
Making a Good Impression
First impressions are critical. How to decorate your office and how to behave to make the most impact on greeting.
Marketing on a Budget
Marketing your business is crucial – here’s how to do it effectively without breaking the bank.
This is a must read book for anyone entering the Massage Profession or already engaged in it. It is the most thorough guide to every aspect possibly encountered in this business, with much detail, honesty, expertise and humor. As a long time massage practitioner myself I still had much to gain from the intelligence, experience and wisdom expressed in her book.
Guided Visualization Recording
I have made a 20 minute recording to help you become successful from the inside out.
I particularly enjoyed the friendly and approachable tone that Molly takes in her writing. You really feel like she cares about you and making your business successful. Her knowledge and accessibility make her a great author, particularly for the self-help variety of books. Successful Strokes offers insightful tips and tricks that a seasoned veteran of the massage business has learned along her own journey.
Personalized Coaching